We all know that running a promotion and giving out coupons for your parts website can be a great way to get customers excited about making a purchase. But if they don’t even know your promotion exists, then the entire strategy falls flat. Luckily, there are plenty of...
There are plenty of different ways to sell online, which is a great deal for your parts team. That means you can pick exactly which channel best fits your needs and wants! Time commitment, budget, marketing strategy, and so on… the way you choose to sell can be...
Times are changing, and if you are not taking your parts department online, you are missing out on thousands of dollars in easy sales. Turning your parts department into a digital parts department will help you: Increase visibility Boost parts and accessories sales...
If you’re not focusing on customer loyalty, you should be… Listen to this: Engaged customers buy 90% more frequently… and spend 60% more per transaction! (source) Once a shopper becomes a customer, they know who you are. They trust that you...
A parts eCommerce store does add some extra effort. Seeing orders and sales come in can be exciting for the parts department, but it also adds a daily task. So sometimes, Parts Managers ask what’s in it for them. They’re busy enough as it is, so why should they bother...
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