Building trust with your customers is essential—especially when it comes to online shopping. When they can’t see you face to face, customers are going to hesitate to part with their money. The risk that they’re about to buy into a scam is much higher. So what do you...
The UPS study: What’s Driving the Automotive Parts Online Shopper is jam packed with insights on parts buyers, many of which might surprise you. If you want to succeed at selling parts online, it pays to know what automotive shoppers are looking for. Here are our top...
What better way is there to celebrate dads everywhere this June 19th than a Father’s Day promotion in your parts store? Father’s Day is nothing to scoff at—in 2014, consumers spent more than $12.5 billion, and the number rises every year. Whether you run sales...
Are you letting customers walk out your virtual “door” without even trying to change their minds? The truth is, most eCommerce stores give up the second a customer closes their browser—even though it’s costing them sales. A customer visits your parts store, fills...
Bad reviews happen. Whether your customer has a serious problem or they’re just having a bad day, there are a lot of reasons why they might decide to write a negative review for you on Yelp, Amazon, eBay, or somewhere else. Ignoring the review isn’t a good idea, and...
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